Timbaland & Justin Timberlake Join Forces With ESPN for Season-Long Monday Night Football Collaboration

Keep Going Up Timbaland Justin Timberlake ESPN
Via Youtube

American musician and rappers, Timbaland & Justin Timberlake have joined forces with ESPN for a season-long Monday night football collaboration.

On Monday 28th August, ESPN revealed that Justin Timberlake is teaming up with producer Timbaland to curate music for select “Monday Night Football” games throughout the 2023-24 NFL season. The music will be featured in promotional spots, live telecasts, and pregame shows for seven weeks this season, starting with the Sept. 11 opener featuring the Buffalo Bills vs. New York Jets.

The curation will kick off “Keep Going Up,” a new single from Timberlake, Timbaland, and singer Nelly Furtado that will be used in a Week 1 promotional spot.

“Football and music go hand-in-hand, like the iconic Timbaland and Justin Timberlake duo, who collaborate on music to near perfection,” said ESPN Senior Director of Sports Marketing, Curtis Friends, in a press statement. “ESPN’s Monday Night Football music curatorship is popular with fans given the access this partnership provides to new and unexpected combinations of music with sport. We’ve had Diplo, DJ Khaled, Drake, and Marshmello and this fifth season, for the first time, we have two curators in Timbaland/JT we know will energize all of us fans for this NFL football season.”

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Justin Timberlake and Timbaland’s music curation schedule for Monday Night Football:

  • Week 1: Buffalo Bills vs. New York Jets
  • Week 6: Dallas Cowboys vs. Los Angeles Chargers
  • Week 11: Philadelphia Eagles vs. Kansas City Chiefs
  • Week 16: Baltimore Ravens vs. San Francisco 49ers
  • Week 18 Doubleheader: Teams TBD
  • Wild Card Round (Postseason): TBD
  • Divisional Round (Postseason): TBD