American rock band, Kiss has revealed the ‘New Era’ as digital avatars following its final concert at Madison Square Garden in New York. Check out the trailer below.
The rock band made a surprise announcement that they will continue as digitized versions of themselves going forward.
“Kiss Army, your love, your power, have made us immortal!” vocalist/guitarist Stanley said in a video revealing the digital characters as the virtual band launched into a performance of “God Gave Rock and Roll to You.” “The new Kiss era stars now!”
Kiss’ avatars were created by George Lucas’ Industrial Light & Magic, in partnership with Sweden’s Pophouse Entertainment Group, according to the Associated Press.
After the concert, part of the Kiss’ End of the Road farewell tour, the quartet shared a two-minute video on YouTube teasing their next chapter. “The future is so exciting,” Simmons says amid behind-the-scenes snippets of the band wearing motion capture suits to develop their high-tech avatars. Stanley adds, “We can live on eternally.”
The end is only the beginning. KISS have been immortalized and reborn as avatars to rock forever. Get exclusive access to the full story, including behind-the-scenes material and the making of the avatars, and be part of the New Era only on www.kissonline.com.
Kiss Reveals ‘New Era’ With Digital Avatars Following Final Concert in New York