The music streaming app, Spotify has collaborated with Facebook for allows users to listen to full songs on the latter social network in over 20 markets, including North America.
The new in-built mini-player allows users to continue scrolling while playing Spotify audio. On April 26, Spotify subscribers in 27 markets can listen to full-length tracks and podcasts via the Facebook iOS and Android apps.
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Spotify said in a statement, is an effort to boost music discovery via the social media app, whether it’s recommendations from friends or verified users and pages. Free users will have access to the function but on shuffle mode and ads from Spotify added.
Countries currently with access to this function are Argentina, Australia, Bolivia, Brazil, Canada, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Indonesia, Israel, Japan, Malaysia, Mexico, New Zealand, Nicaragua, Panama, Paraguay, Peru, South Africa, Thailand, Uruguay, and the United States, with more to follow.
The move comes after Facebook revealed plans to strengthen its audio capabilities earlier this month. TechCrunch reports that the mini-player initiative was previously dubbed “Project Boombox” by Facebook CEO Mark Zuckerberg, while Recode reports that other plans include an “audio-only version of Rooms”, a new function that rivals audio app Clubhouse, and a podcast discovery product connected with Spotify.
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A previous partnership between Spotify and Facebook in 2019 allowed users to share songs from Spotify’s catalog, presented as 15-second audio clips, on Facebook stories.